When something's missing, I build it.

B2B product marketer. Inside companies I've launched Fiverr Pro's first subscription and built Lusha's partner motion from zero. Outside them: a course, a community and 7 AI tools. Next, I want to do it on a strong PMM team.

0 → 1

Built from nothing

At work: Fiverr Pro's first-ever subscription GTM, and Lusha's partner motion (0 → 8 partners). On my own: PMM101, the PMM Collective, AI4PMMs and 7 live AI tools.
See the programs and tools ↓
120+

Community

product marketers trained in PMM101, with the income donated to charity. Plus the PMM Collective and AI4PMMs.
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4 / 4

Impact at Fiverr

Every stage of Fiverr Pro's funnel moved: leads +18%, conversion +11%, feature adoption +27%, churn −7%.

Read the Fiverr Pro case

ProblemFiverr Pro had never sold a subscription. Its first plan had to land with the platform's highest-value business clients.

What I didOwned the go-to-market for the plan, end to end.

ResultEvery target KPI hit, and ~11% higher conversion among high-value clients in the first quarter. Leads +18%, feature adoption +27%, churn −7%.

Grab 20 min: PMM + AI ↗ Open to B2B PMM roles

Aviv Braun

What the people I've worked with say

1 / 7

Aviv thinks fast, moves fast, and executes with clarity and creativity

It's rare to come across someone like Aviv. I had the pleasure of managing him during his time as a PMM at Fiverr, where he owned a very strategic domain in our B2B unit. Beyond his sharp mind and professional drive, what really sets him apart is his heart. He genuinely cares about his teammates, lifts those around him, and has that rare ability to win people over just by being himself.

David Scebat

Marketing Director

Aviv embodies the spirit of creating solutions if none are found

I've known Aviv for over a year during our collaboration on crafting a one-of-a-kind Product Marketing course for aspiring PMMs, entirely voluntarily. Aviv embodies the spirit of creating solutions if none are found. His creativity, out-of-the-box thinking, and collaborative nature make working with him a fantastic experience! There is no doubt he will be an asset to any team he joins.

Dar Bonn Eckhaus

Senior Product Marketing Manager

Sees a gap and goes after it without waiting to be asked

Aviv is the kind of PMM who sees a gap and goes after it without waiting to be asked. At Lusha he built a PMM hub — an AI-powered marketing brain that brings partner and competitor research and market trends together and flags what's worth acting on. He tore down the competitors and wrote a sharper story for Lusha. He's curious, he'll tell you when the numbers don't add up, and I'd gladly work with him again.

Adam Harow

PMM Lead

Rare mix of strategic thinking and hands-on execution

Aviv just gets product marketing. I've seen him lead research and competitive projects that cut through the noise and actually helped clients make smarter moves. He's curious, sharp, and unafraid to ask the tough questions that move a project forward. There is no fluff or ego, just clear thinking and solid work. If I were building a PMM team, I'd want someone like Aviv in the room.

Gal Ko

CEO

Creative thinking, attention to detail, and ability to execute marketing campaigns

As a PMM, Aviv brought fresh ideas and a clear, strategic approach to our marketing efforts, quickly understood our mission and helped us communicate it in a way that resonated with our audience. His creative thinking, attention to detail, and ability to execute marketing campaigns that drive real engagement have been invaluable to the success of our program.

Jeni Raitsin

Head of Mentoring

Brings a proactive and innovative approach to everything he does

Aviv brings a proactive and innovative approach to everything he does. I had the pleasure of working with him, and he is an exceptional team player, always willing to help and support the team with a fun and positive attitude, and ensuring smooth collaboration among all members. In today's fast-evolving environment, it's important to be familiar with trends and new tools, which Aviv excels at.

Lior Almkias

Head of Marketing

Reliable, hard working, detail oriented, and genuine

Aviv and I worked together on a marketing campaign to augment a startup's capital raise. It was a huge relief to have him around! Aviv is reliable, hard working, detail oriented, and genuine. He took the initiative to build out a customized process-flow which allowed him to track and analyze data insights. He always showed up to work with a smile and his sense of humor.

Sora Lunzer

Director of Business Operations

Join my product marketing programs

A course, a community and a workshop for Israel's product marketers.

PMM101

Israel's leading product marketing course, founded as its first PMM course, with leading professionals teaching others on the road to success and the income donated to charity.

120+ trained · ~₪250K donated

About PMM101

PMM101 graduates and lecturers together, holding their certificates

The PMM Collective

A local community for PMMs who want real connections while gaining knowledge and practical tools, a group that keeps evolving.

Speakers from monday.com, Yotpo, Lusha, AppsFlyer

About the Collective

Aviv Braun speaking at a PMM Collective meetup

AI4PMMs

A one-day, hands-on AI workshop for experienced product marketers. Nov 8, 2026 at Gong, Ramat Gan, with 80% of proceeds going to Restart.

Built by the PMM101 team · 9.6 average rating

About AI4PMMs

AI4PMMs: Turn AI into your PMM superpower, in one single day. 08/11/2026, 08:45 to 16:30, 13 Menachem Begin, Ramat Gan

AI tools I've built

Built with Claude Code and Lovable, and all seven are open to try. Most are stripped-down public demos with sample data, since the real apps sit behind a login.